Architecturally, the main library building is one of the most irksome on TTU campus. Its only memorable characteristic are the arches of the exterior. In fact, visitors often refer to it as the "radiator-shaped building." That is why I convinced the web team to employ them as the primary visual identity. I also modeled a simple mock-up of the building for use in reception invitations, instructional materials and others. Shown here are a few renditions.